052 The Common Denominator of High Performance

Nov 11, 2020

Jonathon Hensley, CEO and Founder of Emerge Interactive, has written the new book, Alignment, providing a user’s guide to achieving success through complementary work that's centered around common goals. True alignment requires clarity and connection across four dimensions: 

1. Individual- how your contribution matters
2. Team- how your expertise contributes to collective goals
3. Organization- how your contributions address strategic priorities
4. Market- how you help fulfill what the customer is seeking

Augmenting your team’s alignment with your digital presence affirms why consumers of your service/product need it and need you. With people and technology working together, your function is frictionless in ways that your team and your clientele can see and experience.